#223 – How to Master Passive Growth with Rob Fitzpatrick of Write Useful Books

In this episode of the IndieHackers podcast, Cortland interviews Rob Fitzpatrick, author of "The Mom Test" and "Write Useful Books." They discuss the journey of writing books, the importance of creating recommendable and valuable content, and strategies for engaging readers and marketing books. Rob shares insights on how to make books resonate with specific audiences, the role of beta reading and feedback, and various techniques for gaining initial traction for book launches. Throughout the conversation, they emphasize the need for authors to approach their work with a product mindset, ensuring that their writing is both effective and engaging